Challenge: Articulate the Google Maps and Earth Enterprise brand positioning, and drive product comprehension and relevance to all key verticals.
Strategy: Consumerise mapping solutions for businesses in a Googley way.
Idea: ‘Discover where your data can take you’ – unlock the potential of your business data and drive your business forward.
Results: Astonishing 12 minutes average time on site and 4% of visitors clicking contact Google. Translated into multiple languages and used globally by Google, partners and sales reps to demonstrate product benefits.
Region – Asia Pacific, including Japan